SAY HELLO TO FREEDOM THIS BLACK FRIDAY

Save Up To 25% On Our Best Selling Low-Carb Bread & Snacks

- Free shipping on orders over £30
- Same day dispatch before 4pm
- From only 0.3g of carbs per slice

UP TO 25% OFF LOW-CARB BUNDLES

Stock your freezer the smart way. Pre-built bundles with everything you need - breakfast, lunch, snacks sorted.

25% off this Bread Friday only.

Plus Free Delivery Over £30

25% OFF: BEST FREEZER-FRIENDLY DEAL
25% OFF: BEST FREEZER-FRIENDLY DEAL

UP TO 20% OFF OUR MIX & MATCH BUNDLES

Build your own bundle, your way. Pick exactly what you'll actually eat. The more you add, the more you save:

- Buy 4 - 7 Items: Get 15% Off
- Buy 8+ Items: Get 20% Off
- Plus Free Delivery Over £30

BUILD YOUR OWN & SAVE UP TO 20%
BUILD YOUR OWN & SAVE UP TO 20%

50% OFF OUR LOW-CARB FLATBREADS

Pizza night sorted. Flatbreads at half price - stock up now before they're gone. Perfect for pizzas, kebabs, whatever you're craving.

Plus Free Delivery Over £30

BFCM 50% OFF EXCLUSIVE DEAL
BFCM 50% OFF EXCLUSIVE DEAL

SEE WHAT 85,000+ HAPPY CUSTOMERS SAY

I'VE BEEN WHERE YOU ARE

After years of yo-yo dieting, I was fed up feeling rubbish about my weight.
Low-carb finally worked for me - I lost 4 stone and felt amazing. But the bread alternatives? Terrible. Dry, eggy, chemical-tasting.

I thought: it's only bread - how hard can it be to make something you'd actually look forward to eating?

That's how HeyLO! was born. Because feeling in control of your weight shouldn't mean giving up the foods you love.